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Media kit for KCIC Christmas Ornaments


KCIC Christmas Ornaments Media Kit:
Christian/Inspirational Giftware 

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 A New Twist on an Old Favorite: 
Fine quality, Christ-centered
Christmas Ornaments

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All KCIC Christmas Ornaments: Porcelain personalized, engraved and glass hand painted
Click photo for close-up

KCIC Personalized Christmas Ornaments

Prophecy Grand
Prophecy Series ornaments with an ornament hanger and Grand gift packaging.

Fulfilled Deluxe
Fulfilled Round Deluxe Christmas ornament

Impact Deluxe
Impact Oval Christmas ornament

Official Web Site

As seen in:
Incredible Gettable Gifts catalogue, 2000

HISTORY: KCIC CHRISTMAS ORNAMENTS

The KCIC (Keep Christ In Christmas) ornament collection began with the Prophecy series of personalized porcelain ornaments. Two years later, the Fulfilled series was introduced, a storage box and color coordinated gift packaging were added. In 2001 hand painted Events Gold glass ornaments were added. In Fall 2002 the collection expands with the Impact personalized series, Nativity Gold porcelains and Events Silver glass ornaments. KCIC has been selling Christmas ornaments over the Internet for four years and is a member of the Web Chamber of Commerce and the Christian Business League.

ORNAMENT COLLECTION DETAILS

All KCIC Christmas Ornaments focus on the Birth of Jesus Christ. The "Redeemer" collection has three series of personalized ornaments with a Christmas Bible verse on the front. The "Prophecy" series is a paraphrase of Isaiah 7:14/Matthew 1:23 in 24K gold. The "Fulfilled" verse is Luke 2:11 in platinum. "Impact" is a paraphrase of Luke 1:68 in metallic copper. Joy will be released in 2003. A personalized metal name plate in the text color is mounted on the back of each ornament.

New for 2002, the "Renaissance Spirit" collection of porcelains feature Renaissance-era Nativity paintings on the front with Christmas Bible verse on the back. A customized solid brass easel or gold painted metal ornament stand is included for display.

KCIC associates the shapes of their Advent Story Events Glass ornaments with four of the miracles surrounding the birth of Jesus Christ. The Heart corresponds to the Immaculate Conception and Marriage of Mary and Joseph, the Bell corresponds to the Annunciation of His birth by an army of angels, the Star symbolizes the Coming of the Magi, and the Teardrop symbolizes the holy family's Flight to Egypt. Attached to each ornament is a small booklet with a paraphrase of the related Bible verses. A set of four ornaments has the entire Biblical account of the birth of Jesus Christ.

FEATURES OF KCIC ORNAMENTS

  • Christ-centered Christmas decorations

  • Communicates the true significance of Christmas 

  • Inspirational, fine quality home decor that can be displayed all year around

  • Includes ornament stand (Deluxe) or hangers (Grand/El�gance) for display

  • Arrive gift boxed, gift packaged -"ready to give" gift boxed, gift packaged

  • Lifetime free replacement of porcelain ornaments

  • Three year free replacement of glass ornaments

BENEFITS OF KCIC ORNAMENTS

  • Arrive "ready to give" - gift boxed, gift packaged, with ornament stand or hanger

  • Can be displayed all year around

  • Lifetime free replacement of porcelain ornaments; three years for glass

  • Useful for affirming and strengthening relationships

  • Validates persons seeking to celebrate a Christmas with religious emphasis

  • Visual reminder of one's personal relationship with God

  • Visual reminder of good  relationships with caring loved ones

PRODUCT PHOTOS/CLOSE-UPS:

More: The KCIC Story

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KCIC Nativity Christmas Ornaments

Nativity Gold
Renaissance Spirit: Nativity Gold Christmas ornament. Click for closeup

Official Web Site

STORY ANGLES


1. Story Angle: Christ
-honoring Christmas Ornaments 

The theme of all KCIC ornaments is the birth of Jesus Christ. News Release

More: Christian Gift Market

     

2. Story Angle: Niche products on the Internet, Christian-themed giftware, inspirational home d�cor

KCIC Christmas Ornaments is an exclusively Christian Christmas ornament business currently selling on the Internet. Article

More:  Niche product marketing

     

3. Story Angle: Personalized Christmas Ornaments

The typical American consumer has more products available to them than was available to any king 100 years ago. Consumers in search of the unique frequently look for customized or personalized gifts. Personalized gifts or ornaments have a higher perceived value. COMMENT:  KCIC ornaments are personalized with a name plate on the back of the ornament. The company will inscribe the plate free of charge with any message the buyer creates up to six words. News Release

More: the Power of Personalization, Trends Forecast

     

4. Story Angle: "Ready to Give" gifts

KCIC ornaments arrive ready to put under the tree: gift boxed or gift pouched with color coordinated packaging that includes a storage box, ornament stand or ornament hanger,  personalized gift tag with encouraging Scriptures. Company gift wraps and ships direct to intended recipient. Convenient. Saves the customer time and money. DetailsNews Article

More:  Packaging products for gift giving (Item #4)

     

5. Story Angle: Custom Ornaments - VIP Gift Program

Corporate, ministry and family customers purchasing five personalized ornaments or more can special order a customized 20 word name plate. Ornaments arrive "ready to give". Includes a personalized gift tag with encouraging Scriptures. Free gift wrap on ornaments delivered to company location. Ship to buyer, retailer or direct. News Release

More: VIP Gift Program details / Retail Special Orders 

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BACKGROUND

1. The market for inspirational/religious Christmas home d�cor and collectibles.

  • According to Inspirio Gifts and Trends Magazine, there are over 1,600 US  year-round Christmas stores

  • Christmas-themed merchandise is sold all year

  • Christmas decor and collectibles industry did $3.3 billion in 2000

  • Sixty percent of American consumers purchased Christmas decorative items last year

  • Customers buy them all year around from January - December

  • 42% of mainstream gift stores report that inspirational products are one of their fastest growing categories

  • Sources: Denver Business Journal, July 13, 2001, p.3 and Christmas is a Year-Round Business, www.unitymarketingonline, Aug. 2001. Gifts and Decorative Accessories, Jan. 2001. ChristianRetailing.com

COMMENT: KCIC Porcelain and Glass Christmas ornaments is on the cutting edge of a small, yet developing new market for fine quality, inspirational Christmas ornaments with a Christian/religious theme. 

     

2.  Inspirational home decor encourages faith and optimism in the face of terrorism and threats from Osama bin Laden/Al Qaeda.

  • Ninety-four percent of Americans say they believe in God

  • In the year 2000, 44% of Americans attended church weekly

  • On any given Sunday, over 110 million Americans attend church services

  • Throughout the 1990s, the percentage of Americans who believe that religion is very important in their lives reached and leveled off at near 60%

  • Sources:  Inspirio Gifts and Trends Magazine, February 2001.  ChristianRetailing.com

COMMENT: The Bible verses on KCIC personalized ornaments remind owners of their personal faith in God and His personal care. God speaks into the future (Behold a Virgin shall conceive...Isaiah 7:14) and His words come to pass (For unto you is born this day...Luke 2:10.) The fulfillment of His word has personal relevance (For He has looked upon us and visited us) and impacts the quality of our lives (bringing the gift of salvation... Luke 1:68pp) Faith in God increases optimism. Optimism enables one to go about daily activities without excessive or crippling fear. 

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INTERVIEW QUESTIONS

1. What motivated KCIC to create these ornaments?

KCIC Ornaments were born out of a deep desire to own fine quality Christmas ornaments that honor the birth of our Lord Jesus Christ. "The Christmas decoration industry has done an excellent job of making Christmas a religious holiday that appeals to the non-religious. Santa Clause, stars, angels, snow men, etc. are also widely associated with this holiday season. But in the process, the advent of Jesus Christ and the message of God's salvation has been obscured. KCIC ornaments focus on the birth of Jesus Christ. To us, He is the heart and soul of Christmas," said company spokesperson E. P. Walker.

2. Are you concerned that the Bible verses on some of  your ornaments may offend people of different religions who celebrate Christmas but don't believe the same way you do?

It is not our intention to offend any person. There is a place for all types of decorations that honor the positive aspects of Christmas. "We believe the birth of Jesus Christ should be the focal point of the holiday that bears His name. KCIC creates fine quality gifts and inspirational home d�cor that communicates the personal significance of Christmas with clarity and simplicity." said company spokesperson E. P. Walker. 

3. Who buys your ornaments?

People seeking unique personalized gifts, Christians looking for Christ-centered holiday decorations, families celebrating a special event, ornament collectors, affluent baby boomers, faith-based organizations, Christian businesses/ministries looking for VIP gifts and non-Christians seeking a gift for someone who is a Christian. The personalized name plate is especially useful for affirming and strengthening personal  or professional relationships.

4. Why did you launch your ornaments on the Internet?

When we started out, all of the Christian stores and distributors we contacted said there was no market for our products. One person felt there might be a small, almost negligible market and one store that accepted one ornament on a consignment basis. We prayed and asked God for wisdom. Rather than give up altogether, we decided to move ahead by selling over the Internet. It has been a viable, welcoming venue for our niche products.

5. Why are your Bible verse ornaments personalized?

Our verses are carefully selected for their highly personal application. The paraphrases were created from our own  prayerful study of multiple translations of Scripture. It was our sincere desire that a name plate with a personal inscription from a loved one would prompt recipients to internalize the Bible verse on our ornaments. We now know, that goal has been accomplished. For most recipients "God is with us" feels like "God is with me", and "unto you is born a Saviour" feels like "unto me is born a Saviour" and so on for each of our personalized ornaments.

 6. Why do you have three different shapes in your porcelain ornaments?

Variety! We've discovered each shape appeals to a different type of person. Some sell better than others, but we plan to continue offering our customers a choice.

7. I see your company also makes custom Christmas ornaments?

KCIC Ornaments works directly with family, corporate and ministry clients to create a name plate with their own custom holiday sentiments. And we mount it free of charge on the ornaments. They can also insert a note card, letter or custom pocket calendar into their gifts. More details here. Retailers placing special orders for their business, corporate or family customers will receive a commission on each sale. Details here.

8. Why do you include a storage box, ornament stand/ hanger and gift packaging with your ornaments?

Generosity is part of the nature of our God. Out of His own love, He has given us all things necessary for life and godliness (2Peter 1:3). KCIC ornaments arrive "ready to give". They include everything necessary to present the gift and display the ornaments with no further expense on the part of the consumer. 

9. Do you offer your customers any incentives?

Yes!

  • Corporate customers or family orders of five or more Deluxe or Grand Porcelain ornaments get ten percent off the cost of the ornaments.
  • Corporate or Family Orders with a custom name plate get free gift wrap on all of the ornaments shipped to your location. 
  • Multiples of glass ornaments are discounted
  • The full set of Advent Story ornaments is gift packaged and gift wrapped.
  • Wholesale pricing is available for retail shops.

 10. Do you sell any other products?

Yes. KCIC Christmas Ornaments has an extensive collection of tall, silver and multiple arm ornament stands. Consumers can also purchase (in a set of four) the decorative ornament hangers that are included with our ornaments.

More: The KCIC FAQ

KCIC Advent Story Glass Christmas Ornaments

Events Gold
Events Gold Booklet
gold booklet for Advent Story ornaments
Events Silver
Advent Story: silver glass ornaments
Events Silver Booklet
Silver booklet for Advent Story glass Christmas ornaments

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COMMENTS FROM KCIC ORNAMENT OWNERS:

Leaders all across the United States have received KCIC Christmas ornaments as gifts: such as Former Texas Gov. (now president) George W. Bush, Dr. Jack Hayford, Rev. Joyce Meyer,  Dr. Pat Robertson, Rev. Kay Arthur, Dr. James Dobson, Dr. Myles Monroe, Ron and Katie Luce among others. Following are comments from more KCIC ornament owners:

"The glass Events ornaments I received from you were delivered in absolutely perfect condition. The gift wrap was so beautiful -- beyond what I ever expected from a mail-order. It was a high-class presentation. I loved the personal attention to detail and the quick responses given to my questions. These were the only ornaments that I have found on the internet that convey the real and special meaning of Christmas. I recommend these ornaments for anyone interested in passing on a reminder of the true meaning of Christmas. Thanks so much KCIC Collectible for providing people like me a way to give a meaningful, Christ-centered gift." Jeanne M.

"I can't tell you what an answer to prayer finding your website was. I was very down after going to many stores and not finding our Lord on any ornament -- found Santa drinking a Coke and Snoopy and Pokemon, but no Jesus! It was very disheartening. And just on a hunch I ran a search and here you are -- holy Christian business people! God bless you!" Nancy D.

"... I just realized that I didn't tell you in my e-mail how much I like the ornament.  It is beautifully done and of course, the message is the best part of all. I look forward to displaying it for years to come..." Debbie S.

"We bought them to give as gifts. Everyone who received one gave us positive feedback. You deliver a quality product, your packaging and presentation is good."  Leon H., Hosanna House, Pittsburgh, PA

"I found your site on the Internet.  Obviously, I was searching for a "real meaning" ornament, appreciated the beautiful simplicity of your designs, liked your logo, KCIC, and couldn't agree more with the important message you send, even to Internet shoppers like myself. The ornaments are lovely. They arrived last week and I am certain my daughters will continue to enjoy them for many years. They are a special gift for the millennium." Judith McG.

"We look for gifts that are personal, express gratitude for ... support and are cost effective. Thanks again for all of your hard work (on our order)." Juliana D., Teen Mania Ministries

(E-mail addresses available upon request)

more testimonials

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CONTACT:
E. P. Walker

KCIC Collectible Porcelain and Glass Christmas Ornaments
4885A McKnight Road, #287, Pittsburgh, PA 15237
1.877.591.0325  <

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